Brigham Young University is now allowing the sale of caffeinated sodas on campus grounds. Owned and operated by The Church of Jesus Christ of Latter-day Saints, the largest religious university in the USA has shunned caffeinated sodas since at least the mid 1950's, the school's director of dining services Dean Wright explained in a rather blunt BYU Q&A.
The Statesman reports that while the Utah campus can cash in on sales of soft drinks at sporting events at the school, the Rexburg campus doesn't have athletic programs and the economic incentive isn't there.
BYU has already started selling canned and bottled caffeinated soft drinks on campus (though this is limited to only Coca-cola products). Energy drinks, however, will not be sold.
A 2012 "Getting it Right" posting on the church's website explained, "The Church revelation spelling out health practices (Doctrine and Covenants 89) does not mention the use of caffeine".More news: Greg Olsen suffers broken foot in Week 2
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Yes, the BYU community drank to their hearts' content.
The announcement comes after years of protest by its students, who have had to go off-campus if they wanted to get any fizzy drinks. This decision comes as a delight to many students on the campus, which has been caffeine free since the mid-1950s.
The same can't be said of the university's campus in Rexburg. "The Church's health guidelines prohibit alcoholic drinks, smoking or chewing of tobacco, and "hot drinks" - taught by Church leaders to refer specifically to tea and coffee".
In a telephone interview, Whiteley said the change could impact views among Mormons about caffeine.
It will take a longer time before BYU changes its fountain equipment. They just lost a ton of customers.